About Us

Why does it work?

We focus on effects

We use performance-based pricing models

Your profitability is our focus in whatever we do. Adfocus runs campaigns based on CPC, CPS, CPL and CPA pricing models. Both when planning a campaign or during optimisation, we always strive to achieve the set objectives, as defined in the brief.

We use performance-based pricing models
Retargeting spersonalizowany

Personalised retargeting

The right ads reach the right people

In retargeting campaigns, your ads are displayed only to quality customers. You don’t waste time and money on serving ads to users who are not likely to complete conversion on your website. Personalised retargeting relies on ad creations dynamically produced using Adfocus-generated user data. We boost your chances of quality visits on your website.

Real sales increase for your business

Personalised ads will boost the number of orders and drive higher average order value

Adfocus uses its scripts, tagged to your shop website, to precisely identify the purchasing preferences of your potential customers. The system uses scripts to dynamically generate and display ads, while arranging another buying opportunity in your shop. Adfocus accelerates the decision making process and uplifts the average order value (cart content).

What’s more, Adfocus offers 9 product recommendation strategies to help you manage ad content selection. The whole process is optimised by the system to increase your sales.

See successful recommendation strategies »

Real sales increase for your business
Global reach for your ads - over 95%

Global reach for your ads -
over 95%

Our global online reach of more than 95% is for you to use. You can get access to premium ad space, leading Polish and international websites, social media, including Facebook, thematic pages, vertical portals, forums, hobby pages and more by choosing just one Adfocus offer. Adfocus platform gives you practically unlimited possibility to retarget users of your interest.

Social media potential

Adfocus can improve your performance. We co-operate with the world’s biggest AdExchange systems in social media channel reaching Facebook and Youtube users. You can use the potential of social media and retargeting now.

Social media potential
Attractive ad formats

Attractive ad formats

You can use space provided by Adfocus to display standard ad creations, Facebook specific ad formats and mobile advertising.

See advertising formats »

Successful optimisation of the place and method of serving your ads

Efficient analytics and automated optimisation algorithms are instrumental in improving your campaign performance. Advanced conversion tracking tools and sophisticated, proprietary optimisation algorithms using Adfocus-generated data on users’ past behaviour will assist you in anything you might need while running a campaign.

Successful optimisation of the place and method of serving your ads
Transparent reporting

Transparent reporting

With Adfocus, you can track your campaign performance across a host of metrics to help you make budget decisions.

A team of consultants to support you

A team of Adfocus consultants can help you plan, budget and run marketing campaigns. We will assist you right from tagging your website with retargeting scripts, through generating dynamic ad units for your business, to reporting the metrics of your campaign performance. Your campaign will be supervised by a qualified Performance Campaign Manager, who will be responsible for making sure the set objectives are achieved and who will conduct optimisation procedures.

A team of consultants to support you

Adfocus

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